unilever
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Advertisers
Time won’t be up for sexism in adland until clients as well as agencies deal more honestly
Yesterday we had timeTo, a somewhat belated effort to tackle sexism and its consequences in UK agencies from, among others,…
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Advertisers
New WPP UK boss Blackett lifts lid on payment options
WPP’s newly-ensconced UK “country manager” Karen Blackett – who made her name at MediaCom – has been telling The Drum…
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Ad Tech
Why 2018’s New Model Ad Agency is one we know already
Much hyperventilating in adland over the “agency of the future,” what it is, who will win and how. One view…
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Advertisers
AnalogFolk is big winner in Unilever digital revamp
AnalogFolk looks like the big winner so far in Unilever’s bid to cut back the number of agencies it uses…
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Advertisers
Dove’s Facebook howler is a real beauty
Unilever’s Dove is in hot water for a Facebook ad that seems to show a black woman turning into a…
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Advertisers
Axe is at it again, asking is it OK for guys?
Unilver’s Axe/Lynx, which seems to be suffering some sort of identity crisis itself, is still fretting about us guys. So…
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Advertisers
Unilever launches Baby Dove – is it eyeing a bid for Colgate-Palmolive too?
Unilever is busily reorganising itself to see off bidder-in-the-wings Kraft Heinz – exiting spreads (once the major part of its…
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Advertisers
Alarm bells at WPP and rivals as big clients race to cut costs
Has the advertising and media community lost the argument over brand building? For years global advertising has risen exponentially as…
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News
Tears all round for Lynx’s new version of maledom
Time was when Unilever’s Lynx (Axe in some places) used to promote itself by showing winsome angels (female) reaching the…
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