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Samsung unveils star-studded Galaxy football team

Samsung unveils star-studded Galaxy football team

Football these days is like an irrepressible juggernaut, rolling over everything in its path (this is not a dig at Spurs supporters although it could well be). Now Samsung and agency Cheil Worldwide have hopped on the bandwagon with ‘Samsung ...

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Jeans is out of OOH agency rapport as IPG slashes costs

Jeans is out of OOH agency rapport as IPG slashes costs

Who’d work for a holding company? It’s emerged today that Roy Jeans (left), CEO of Interpublic-owned OOH specialist rapport and recently elevated to the post of global CEO, is leaving the company. Rapport has ambitions to go global having taken ...

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Samsung goes big on digital outdoor for Galaxy S4

Samsung goes big on digital outdoor for Galaxy S4

Samsung Electronics in the UK seems to have taken ever-expanding out of home (OOH) advertising to a new level in the UK with two digital ‘posters.’ One consists of two giant LED screens on the London IMAX cinema (below) on ...

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Droga5 gets set for $500m Moto X ad bonanza

Droga5 gets set for $500m Moto X ad bonanza

Google-owned Motorola has been unveiling its new Moto X smartphone with enticing details about a $500m ad budget. This rather pales in comparison to Samsung’s $4bn and Apple’s $1bn plus but Motorola’s $500m is for just one product. And the ...

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