r/ga
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Advertisers
Post-sale R/GA could be a new model for the agency sector
We don’t know yet how much IPG received for R/GA, the once-flagship digital agency it’s just sold to Truelink Capital…
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Ad Tech
IPG considers sale of flagship digital agency R/GA
For decades the ad world has been dominated by the traditional ad holding companies, built originally on the big Madison…
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Advertisers
Upbeat BBC eyes US growth with R/GA appointment
Interpublic’s R/GA, which has borne the brunt of recent IPG cutbacks among its creative agencies, has added some good news.…
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Advertisers
R/GA exodus is another sign of agency identity crisis
All agencies are cutting back in the pandemic, especially perhaps those owned by ad holding companies that have external shareholders…
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Advertisers
R/GA lures Le Masurier from Google to bolster senior creative ranks
A busy time for new creative hires in London’s adland, which may indicate that some agencies at least are waking…
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Advertisers
Publicis makes second raid on R/GA creatives
R/GA has been the jewel in Interpublic’s crown, a digital first creative agency with the ability to perform in all…
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Advertisers
R/GA produces classic old-style winner for Samsung
Thought R/GA was supposed to be a digital agency? We’re all digital now, of course, but R/GA is demonstrating regularly…
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Advertisers
R/GA finds a new way with old tricks for epic Beats by Dre Rugby World Cup campaign
The Rugby World Cup kicks off tonight with England playing Fiji and Apple’s Beats by Dre is the latest brand…
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Advertisers
R/GA shows it can do trad ads too in Jet.com launch
Jet.com isn’t a travel business but a US online shopping club (maybe a naming issue there) setting out to eat…
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