Paul Simons
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Advertisers
Paul Simons: how Ogilvy can recapture its glory days
WPP acquired Ogilvy & Mather in 1989, 29 years ago which is a long time in advertising. David Ogilvy died…
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Paul Simons; why too many chiefs indicates the triumph of self importance over purpose
From time to time I think the wider advertising world shoots itself in both feet, mostly due to self importance…
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Paul Simons: working with Sorrell at Ogilvy (business first, creativity second)
Martin Sorrell deciding to call it a day isn’t so surprising despite the gossip about the internal investigation. Can’t believe…
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Paul Simons: why it’s time to wake up to GDPR
On May 26 this year a major cat will be released amongst the feeding pigeons. It goes by the name…
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Paul Simons: has John Lewis been rumbled by other Christmas advertisers in the “Ah” war?
The editor asked me if I could write an opinion piece on this year’s crop of Christmas advertising on TV,…
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Paul Simons: Labour’s in La La Land but so are many voters and they just might win
When David Cameron became PM the outgoing Labour team left a note in the Treasury that said “There’s no money…
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Paul Simons: what the Top 100 billings tell us about the changing of the guard in adland
The 2016 UK Top 100 agencies league table was published recently and it reveals some of the changing landscape of…
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Paul Simons; why it’s time to abandon this integrated nonsense with a new wave of advertising agencies
I was considering writing a piece on the worst advertising of 2016 rather than submit my list of best campaigns…
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