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W+K London unleashes mad CMO Donald for Stride

W+K London unleashes mad CMO Donald for Stride

Wieden+Kennedy London has produced a new online campaign for Mondelez’s Stride gum, featuring that much-loved figure the mad marketing director (or CMO as we call them these days). The campaign, ‘Mad Intense,’ features client Donald making a series of outrageous ...

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Cadbury and Fallon unwrap a Christmas turkey

Cadbury and Fallon unwrap a Christmas turkey

We will stop writing about Christmas ads, honest. But they’re what everybody’s talking about. So – Cadbury, now owned by Mondelez of course, and agency Fallon, which produced the celebrated ‘Gorilla’ ad (still viewed an astonishing number of times) all ...

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