• Home
  • About us
  • Columnists
  • Archives
  • Contact
More About Advertising
The alternative voice of advertising, marketing and media
Cocoa Boutique Ltd
  • Agencies
  • Analysis
  • Clients
  • Creative
  • Finance
  • Media
  • News
  • Politics
  • PR
  • Research
  • Subscribe
Browse: Home / Interpublic

Interpublic

Publicis Groupe/BBH deal starts to unravel as key agency Neogama loses two biggest accounts

Publicis Groupe/BBH deal starts to unravel as key agency Neogama loses two biggest accounts

By Stuart Smith on January 30, 2013

Not all fairy tales have a happy ending. One such is the marriage of convenience between Brazilian hotshop Neogama, its micro-network affiliate BBH and Publicis Groupe. Readers will recall that, a little over six months ago, Publicis chief Maurice Lévy bought out the 51 per cent of BBH PG did not already own. A useful [...]

Posted in Agencies, Clients, Finance | Tagged Alexandre Gama, bbh, bradesco, brazil, deal, Interpublic, Jean-Yves Naouri, Maurice Levy, mccann, neogama, omo, procter & gamble, publicis groupe, unilever

Will 2013 be the year WPP leaves its holding company competitors behind?

Will 2013 be the year WPP leaves its holding company competitors behind?

By Stephen Foster on January 2, 2013

Well it’s already the biggest of a bunch also numbering Omnicom, Publicis Groupe, Interpublic, Aegis/Dentsu and Havas so what’s new about 2013? According to an interesting piece in MediaPost, which has chosen to award WPP a new gong as holding company of 2012, the difference between WPP and its competitors is its various proprietary systems [...]

Posted in Agencies, Analysis, Clients, Finance, Media, News, Research | Tagged aegis/dentsu, groupm, Interpublic, kantar, Media, mediapost, nielsen, omnicom, publicis groupe, Sir Martin Sorrell, vivaki, WPP, xaxis

New McCann boss Harris Diamond recalls old guard - Joyce King Thomas rejoins to mind Mastercard

New McCann boss Harris Diamond recalls old guard – Joyce King Thomas rejoins to mind Mastercard

By Stephen Foster on December 18, 2012

Former McCann New York CCO Joyce King Thomas (pictured) is rejoining the troubled agency to head a new group, effectively a ‘Team Mastercard,’ for one of the Interpublic-owned agency’s biggest remaining accounts. King Thomas left the agency two years ago in a clear-out of the old guard instigated by former McCann Worldgroup CEO Nick Brien. [...]

Posted in Agencies, Clients, Creative, News | Tagged Harris Diamond, Interpublic, Joyce King Thomas, Linus Karlsson, mastercard, mccann worldgroup, mccann xbc, Nick Brien

Bon Noel from Publicis Groupe's Maurice Levy

Bon Noel from Publicis Groupe’s Maurice Levy

By Staff on December 11, 2012

Here’s Maurice Levy’s Christmas card from Publicis Groupe. It’s been an interesting year for PG; a good financial performance by peer group standards, the acquisition of LBi and a neat and advantageous exit from its partnership with Dentsu. But is there something lacking? Flagship agency Publicis Worldwide still doesn’t stand for much apart from lots [...]

Posted in Agencies, Finance, PR | Tagged christmas card, Interpublic, Maurice Levy, publicis groupe

Publicis Groupe snaps up fashionable AR New York

Publicis Groupe snaps up fashionable AR New York

By Angie Dean on December 6, 2012

Fashion items and luxury goods have proved remarkably resilient during the recession with big-spendng clients preferring to stay with smaller specialists rather than entrusting their precious wares to big agencies. So Publicis Groupe is buying specialist agency AR New York whose clients include Banana Republic, Brioni, Smartwater and Jimmy Choo (left). The agency was founded [...]

Posted in Agencies, Clients, Finance, News | Tagged ar new york, banana republic, Dianne Desroches, fashion, Interpublic, Jimmy Choo, luxury, Maurice Levy, publicis groupe, Raul Martinez

McCann takes on production specialists with Craft

McCann takes on production specialists with Craft

By Stephen Foster on December 4, 2012

McCann Worldgroup is taking on the independent production giants like Williams Lea-owned Tag with a big production arm of its own, Craft. Interpublic-owned Craft says it is happy to work with other agencies and creative companies but has no plans to work with other agencies’ clients direct. Craft is to be headed by McCann production [...]

Posted in Agencies, Clients, Creative, Finance | Tagged China, craft, Fred Schuster, hogarth, Interpublic, mccann worldgroup, production business, tag, WPP

WPP merges Grey and Ogilvy in Sweden - is this the shape of things to come?

WPP merges Grey and Ogilvy in Sweden – is this the shape of things to come?

By Stephen Foster on November 23, 2012

WPP is planning to merge its Grey and Ogilvy agencies in Sweden: which may be a solution to a local problem or a sign of things to come at the world’s biggest marcoms network. WPP says the merger of the two agencies based in Stockholm is intended to create a bigger shop. “The strengths in [...]

Posted in Agencies, Analysis, Clients, Finance, Media | Tagged ford, general motors, grey, Interpublic, ogilvy, omnicom, publicis groupe, Sir Martin Sorrell, stockholm, sweden, toyota, WPP

McCann: out of the frying pan, into the fire

McCann: out of the frying pan, into the fire

By Stuart Smith on November 14, 2012

Harris Diamond – who’s he? The new chairman and chief executive of McCann Worldgroup, replacing Nick Brien as of last night – that’s who. Brien’s position has long since looked untenable – to all, that is, except senior Interpublic management. Brien (left) is a dynamic, no-nonsense, deal-cutter, inured to the ways of media-buying, but the [...]

Posted in Agencies, Analysis, Clients, Creative, Finance, Media, News, PR | Tagged AOL, commonwealth, exxon, Frank Mergenthaler, golin harris, goodby silverstein & partners, grey, Gustavo Martinez, Harris Diamond, hsbc, Interpublic, IPG, Joel Ewanick, JWT, L'Oreal, Laurence Boschetto, Luca Lindner, lufthansa, Marion Harper, mccann, mediabrands, Michael Roth, Nestle, Nick Brien, octagon, weber shandwick, WPP

Interpublic replaces McCann boss Nick Brien with PR man Harris Diamond

Interpublic replaces McCann boss Nick Brien with PR man Harris Diamond

By Stephen Foster on November 14, 2012

Who, you may say? While it’s no surprise that Nick Brien has been turfed as CEO of McCann after a string of account losses, it is a surprise that he’s been replaced by Harris Diamond (left), a PR man from New York. Diamond, a lawyer by training, headed Interpublic’s CMG unit which includes PR and [...]

Posted in Agencies, Clients, Finance, News, Politics, PR | Tagged cmg, Harris Diamond, Interpublic, lobbying, Maurice Levy, mccann, Michael Roth, Nick Brien, PR, publicis groupe

Is IPG's Michael Roth planning to replace top agency bosses Nick Brien and Laurence Boschetto?

Is IPG’s Michael Roth planning to replace top agency bosses Nick Brien and Laurence Boschetto?

By Stephen Foster on November 7, 2012

The rumour mill says he is, on account of his supposedly less than fulsome references to either in recent analyst calls. Back in March my colleague Stuart Smith reported that Nick Brien, head of McCann Worldgroup, would be on his bike following a ruckus with big client L’Oreal which declined McCann’s invitation to be lumped [...]

Posted in Agencies, Clients, Finance, News | Tagged draftfcb, Interpublic, IPG, Laurence Boschetto, mccann, Michael Roth, Nick Brien, oreos, sc johnson, super bowl ad

« PreviousNext »

Top Stories Straight to your inbox!

Join the Conversation!

follow More About Advertising Like More About Advertising

Popular Posts

  • Oystercatchers is top matchmaker in new IPA survey of agency pitching practice
  • ‘Two iPhones walk into a bar…I forget the rest’ – Apple’s Siri turns joker for John Malkovitch
  • Centaur Media’s £50m bold bet on digital business Econsultancy backfires disastrously
  • HSBC and JWT tweak Aussie tail in new British Lions rugby tour ad
  • Marketing Week publisher Centaur faces exit from print as revenue plummets
  • P&G’s ‘Moms’ ad is a slice of life Modern Classic

Recent Comments

  • Martin Smith on Centaur Media’s £50m bold bet on digital business Econsultancy backfires disastrously
  • Martin Smith on Marketing Week publisher Centaur faces exit from print as revenue plummets
  • George Parker on Oystercatchers is top matchmaker in new IPA survey of agency pitching practice
  • Mike Cornwell on Why are advertising’s fat cats all blokes?
  • Mark Andrews on Hello People’s Dave Dye picks his Desert Island Ads

Claro Print

Categories

  • Agencies (RSS)
  • Analysis (RSS)
  • Clients (RSS)
  • Creative (RSS)
  • Finance (RSS)
  • Media (RSS)
  • News (RSS)
  • Politics (RSS)
  • PR (RSS)
  • Research (RSS)

Meta

  • Log in
  • Entries RSS
  • Comments RSS

Tags

advertising apple bartle bogle hegarty bbh coca-cola David Cameron facebook google Interpublic Maurice Levy news corporation omnicom procter & gamble publicis groupe Rupert Murdoch saatchi & saatchi Sir Martin Sorrell Tesco wieden+kennedy WPP

About us

At More About Advertising we aim to bring you the inside track on what really matters in the world of advertising, marketing and media.
Please contact us with your news, views and comments.

Copyright © 2013 More About Advertising.
With help of Momentum Website Design.