featured
-
News
‘Hot’ Santa drives the customers wild for Target
We’ve had the ‘hot priest’ in Fleabag and the ‘hot rabbi’ in Netflix’s Nobody Wants This. Now we’ve got a…
Read More » -
Advertisers
Is this year’s Christmas ad top of the John Lewis pops?
Ad measurer System1 has pronounced that this year’s eagerly-awaited ad from John Lewis has earned the retailer’s highest effectiveness score…
Read More » -
Advertisers
MAA Ad of the Week: O2 scammer’s nightmare Daisy from VCCP
Scammers are a plague for everyone – Brits seem a worryingly juicy target – so credit Virgin Media O2 and…
Read More » -
News
JD Sports and Uncommon redefine Christmas ads
While the John Lewis ad feels like it’s been made for middle class women and the ad industry, here’s a…
Read More » -
News
Can AI deliver the Christmas magic for Coca-Cola?
A big red truck, polar bears, smiling faces, sleigh bells and Santa – it must be Coca-Cola’s Christmas ad. This…
Read More » -
Advertisers
Now Beckham shoots for Nespresso
I guess you know you’ve made it when Nespresso comes calling and it’s that man again (David Beckham) this time…
Read More » -
News
O2 recruits genius AI granny to see off the scammers
Just when AI is feeling like a dystopian nightmare, here comes O2’s hero of the hour to make sense of…
Read More » -
Advertisers
MSQ buys 350-strong German CX agency UDG
Progressive marcoms group MSQ has bought leading German customer experience digital agency UDG. UDG, which employs 350 people, is intended…
Read More » -
News
John Lewis & Saatchi take a Narnia-style leap into Christmas
This year’s John Lewis Christmas ad is all about gifting, which places it in firmly in the retailer’s long-running festive…
Read More »