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Advertisers
We Are Futures wins UK athletics Get Set programme
We Are Futures, which describes itself as a youth engagement agency, has won a four year contract with Team GB…
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Advertisers
VCCP US wins biggest account – creative for $450m Spectrum
British agencies have traditionally found it hard to make headway in the US, spells of relatively strong performance undermined by…
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Advertisers
New IPA president Karen Martin delivers rousing call to creative action
Karen Martin of BBH is the new president of the UK’s IPA, the agency trade body comprising creative and media…
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Advertisers
Billion Dollar Boy launches creator access scheme at Cannes Lions
Do we need more “creators” at big awards festivals? Creator agency Billion Dollar Boy and platform FiveTwoNine are launching The…
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Advertisers
WPP wins global Heineken shopper marketing brief
Heineken has appointed WPP as its global shopper marketing and commerce partner for brands including Heineken, Heineken 0.0 and Heineken…
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Agencies
Ocean Outdoor UK announces results of contribution-based sustainability initiative
Ocean Outdoor has announced the first results of its most recent sustainability initiative, working with agency partners to establish a…
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Advertisers
MAA Ad of the Week: 02 from VCCP
Cradle to grave stuff from any brand can be a bridge too far: ads are only a commercial message after…
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News
WH Smith brand to disappear from high streets after 233 years
It’s never been associated with great advertising, but somehow WH Smith is a brand that has a place in the…
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Advertisers
Big beast Meta circles principal media buying
Principal-based media buying is all the rage among the big ad holding companies even though many of their clients see…
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