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Now Publicis wins Goodyear global creative and media
Hard on the heels of its global Santander creative and media win, Publicis has landed another big global brief –…
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News
Cash-strapped viewers choose ad-supported streaming, says Kantar
Good news for advertisers and streamers: paid, ad-supported subscriptions for services like Amazon Prime, Netflix and Disney+ are doing good…
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IPA issues 10-point mental wellbeing guide as agencies face a tough 2025
The mental health of ad agency employees is an issue that persists despite all the efforts around flexible working and…
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Advertisers
IPG keeps head above water in 2024 – Omnicom merger still looks on track
IPG (Interpublic) has announced its Q4 and full year 2024 figures and they aren’t the car crash some were expecting.…
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Nat West kicks off creative and media review
As we predicted last week (forgive the smug note) another big bank is reviewing, this time Nat West which is…
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News
Retailer Reformation charms with ‘official boyfriend’ for Valentine’s Day
This is a cute idea for Valentine’s Day from sustainable clothing brand Reformation. Comedy actor Pete Davidson oozes charm as…
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Currys sees the funny side of trade-ins and recycling
Currys and agency AMV BBDO have livened up the airwaves with a pretty traditional but snappy campaign of 30-second comic…
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Advertisers
Podcasts proliferate but ad market is getting crowded
Podcasts seem to be taking over the world – in the UK Gary Lineker’s ‘The Rest Is..’ Goalhanger stable pulls…
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Advertisers
MSQ’s new Sport+Entertainment wins Virgin Media O2
Virgin Media O2 has appointed MSQ Sport+Entertainment (MSQ S+E) as its lead partnership and sponsorship agency for both brands. MSQ…
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