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Ad Tech
Falling share valuations could lead to takeover challenges for the ad holding companies
Martin Sorrell has done pretty well out of the City, London’s financial centre, persuading investors to back his S4 Capital…
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Ad Tech
Nicole Lonsdale of Kinetic: why trust is key to sustaining Christmas sales
Brands need to come clean to gain consumer trust during the cost-of-living crunch. While most people across the UK are…
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Advertisers
Big win for House 337 as it retains flagship Navy and RAF
The Royal Navy and Royal Air Force have re-appointed House 337 as their lead creative agency of record following a…
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Agencies
Dentsu loses out as “fundamental change” takes Hesz back to Omnicom
Alex Hesz has u-turned on his proposed move to Dentsu, where he was due to take up the role of…
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Advertisers
MAA ad of the week: ‘A British Original’ for BA by Uncommon
For services to copywriting – and for proving that a word can paint a thousand pictures – Uncommon Creative Studio’s…
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Ad Tech
Dear Twitter advertisers: Elon Musk shows signs of humility as digital ad market weakens everywhere
It’s not been a good week for tech stocks as growth in the digital ad market slows and investors look…
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Advertisers
Wieden+Kennedy nails Christmas 2022 for TK Maxx
Spending less has become a national preoccupation during the cost of living crisis, but there’s no reason why it should…
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Advertisers
IPA survey suggests consumers have lost their sense of humour in the cost of living crisis
As we gear up for all the Christmas campaign launches, consumers don’t want brands to entertain or engage with them…
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Advertisers
WPP disappoints with 3.8% Q3 organic growth
WPP reported a seriously underwhelming third quarter of 2022 with like-for-like revenue less pass-through costs (its rather lumpy definition of…
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