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Raheem Sterling forms new production company Playmaker Films
Chelsea and England forward Raheem Sterling – a regular in front of the camera with his work for Gillette and…
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MAA blast from the past: Geico’s longest goal celebration
Geico in the US has a long history of unconventional ads – mostly through The Martin Agency – and here’s…
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MAA Ad of the week: Fiat Topolino from Leo Burnett Italia
Car ads aren’t much fun anymore (the German ones are weighed down by manure bags of cod philosophy) but Leo…
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WPP joins big agencies hammered by tech client cutbacks
WPP, like its US-based rivals Omnicom and Interpublic, was clobbered by the slowdown (in some cases complete absence it seems)…
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Domino’s yodels its way into ITVX and Channel 4 sponsorships
VCCP’s “Domino-oh-ho-hoo” campaign has been rumbling along for a couple of years now, and these new sponsorship idents give it…
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Taco Bell and The Or welcome customers: ‘See You Next Tuesday’
Mother offshoot The Or is celebrating the “Taco Tuesday” tradition for client Taco Bell with a campaign that puts a…
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OMG’s new Impact tool tries to bring ESG purpose to media buying
ESG investing (environment, social and governance) has taken something of a powder recently with the biggest funds being overweight in…
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Out of Home global revenue tops $40bn in new WOO Global Market Index report
The World Out of Home Organization has expanded its Global Market Index to include 81 territories, accounting for 95% of…
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TikTok (and George Clooney) made Cindy Crawford recreate that 90s Pepsi ad – again
Summer’s viral TikTok hit is “One Margarita” and supermodel Cindy Crawford could not resist the temptation to dust off her…
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