british airways
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Ogilvy blasts its way to Cannes first day top spot
Cannes 2014: Ogilvy, which swept the board at last year’s Cannes Lions with over 100 of them (unseating BBDO as…
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Paul Simons: why understanding positioning and proposition is the key to telling a brand story
The holy grail of developing outstanding communication can get derailed by confusion and misunderstanding of some basic laws. Being didactic…
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OgilvyOne shows BA what it’s going to be missing
OgilvyOne recently lost a big chunk of its BA business to BBH (it’s keeping something or other, I think) so…
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BBH wins British Airways – after a bit of a bumpy ride
British Airways has, finally, done the sensible thing and re-appointed BBH to its ad account. BA won in a pitch…
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Ryanair changes tack as profits slump – but is it too little too late for its customers?
The boss of Ryanair, Mr Michael O’Leary must kiss the Blarney Stone every week as he deals with their latest…
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Memo to British Airways and its agency: try to say something contemporary and relevant
British Airways is reviewing its creative account at BBH so this may well be the last gasp from the agency’s…
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British Airways ad review out of BBH may open the door to comeback kings M&C Saatchi
British Airways is reviewing both its creative and direct marketing accounts, worth a supposed £60m, from BBH and OgilvyOne. BA…
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ZenithOptimedia new broom Tim Hipperson faces trial by BA and L’Oreal account reviews
Yesterday we noted the appointment of Nick Bailey as CEO of Aegis-owned Isobar, a rare case (these days anyway) of…
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