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By Staff on March 5, 2013
The Guardian is trying to build its online franchise in the US by opening an office in New York and now with a new campaign from BBH New York. It’s a spin on its ‘Points of view’ campaign from BBH London, purporting to give both sides of a story including gun control, women in the [...]
Posted in Agencies, Clients, Creative, Politics | Tagged bbh new york, both sides of the argument campaign, microsite, out of home, points of view, the guardian, US campaign
By Stephen Foster on February 25, 2013
The Oscars (they don’t seem to call them Academy Awards any more) commands the second-biggest 30-second rate after the Super Bowl ($1.8m ratecard) so there were some interesting new offerings aired last night (Sunday). Here’s one for Samsung’s tablet Note 10.1 featuring wacky film director Tim Burton from 72andSunny. All their current stuff has a [...]
Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged 30-second commercials, 72andsunny, bbh new york, betc london, diet coke, google chrome, JC Penney, mdc, oscars ceremony, samsung note, the bureau, Tim Burton, wieden+kennedy
By Stephen Foster on January 15, 2013
I’ve just come across this funny viral from BBH New York back in 2010 – for Axe’s ‘Free Detailer,’ with which you wash your (sports) balls. With the Super Bowl ad fest creeping up on us (if you read the American trade mags it’s all they write about) wouldn’t it be fun if someone ran [...]
Posted in Agencies, Clients, Creative, News | Tagged axe, bbh new york, free detailer, Jaime Pressley, sports ball cleaner, super bowl, wash your balls
By Stephen Foster on September 17, 2012
Cindy Gallop (pictured), who’s English, was as lively as she sounds when she was boss of BBH New York and she clearly still is, judging by her crusade to persuade people to make love like people rather than imitating the choreographed antics of porn actors. If you go to her website makelovenotporn.com you can even [...]
Posted in Agencies, Creative, Media, News | Tagged bbh new york, Cindy Gallop, makelovenotporn.com, online dating, porn, tv channel
By Angie Dean on September 11, 2012
Here’s a slightly eerie ad from BBH New York for Google’s Chrome browser, featuring a father and daughter discussing deceased mother via the wonders of the internet. Yeah, I suppose you do and life has to go on. But do we really want it to, in this form? Is the mighty Google becoming too ubiquitous? [...]
Posted in Agencies, Analysis, Clients, News | Tagged bbh new york, bereavement, chrome, google
By Angie Dean on August 21, 2012
You’ve seen Susan Glenn the movie – well, 30-second spot actually, courtesy of Unilever’s Axe and BBH New York. Now listen up for news of the six-episode Web opera. Unlike the ad, it doesn’t have anything to do with Agent Jack Bauer – aka Kiefer Sutherland. Never mind though, actor Max Greenfield who wrote, directed [...]
Posted in Agencies, Clients, Creative, News | Tagged "Susan Glenn", axe, bbh new york, facebook, Jack Bauer, Kieffer Sutherland, lynx, times square, twitter, unilever
By Staff on July 25, 2012
Psst! Want to know what Agent Jack Bauer of 24 Hours fame did during his schooldays? Then watch this, the one-minute prequel. Apparently Unilever’s Axe didn’t have much to do with them – maybe it didn’t even exist in those dim, distant days. Much to Jack’s regret. If only he’d known then what he knows [...]
Posted in Agencies, Clients, Creative, News | Tagged "Susan Glenn", bbh new york, Jack Bauer, Jessica Cook, Kieffer Sutherland, Mary Kay, Ringan Ledwidge, unilever
By Stephen Foster on May 16, 2012
Gerry Graf left his desk as CCO of Saatchi & Saatchi in April 2010 and since then it’s been strangely quiet for the much-travelled and highly-awarded creativo. But now his agency Barton F Graf 9000 (named after his dad) has won six Unilever brands in the US: Ragu, Bertolli, Skippy, Wishbone, PF Chang and Mexican [...]
Posted in Agencies, Clients, Creative, News | Tagged athenos, Barney Robinson, barton f graf, bbh new york, bertolli, bfg9000, caliente, droga5, Eric Kallman, gerry graf, goodby silverstein, Kraft, mccann, Mike Dwyer, milkbite, ogilvy & mather, ragu, saatchi & saatchi, skippy, wishbone
By Stephen Foster on April 10, 2012
So what was so special about 1982, the year Wieden+Kennedy opened its doors in Portland, Oregon and messrs Bartle, Bogle and Hegarty departed TBWA in London to start BBH? Actually it wasn’t so different to what we have now: then a stuttering Western economy still struggling to recover from the massive and inflationary oil price [...]
Posted in Agencies, Clients, Creative, News | Tagged 1982, 30 years, agency of the year 2011, akqa, audi, banking crisis, bartle bogle hegarty, bbh, bbh new york, Dan Wieden, gunn report, international networks, John Hegarty, leo burnett, levis, London, Nigel Bogle, nike, publicis groupe, tbwa, w+k amsterdam, wieden+kennedy, yom kippur war
By Stephen Foster on March 8, 2012
Ogilvy & Mather has hired BBH New York’s deputy CCO Calle Sjoenell (pictured) for the much bigger job of CCO of its humungous New York office – whose clients include American Express, IBM and Swedish furniture giant Ikea. Ikea is currently under siege from McCann Erickson and its newish New York and London CCO and [...]
Posted in Agencies, Clients, Creative, News | Tagged american express, bbh new york, Calle Sjoenell, google, IBM, ikea, Lars Bastholm, Linus Karlsson, moonwalk, mother new york, Nick Brien, ogilvy & mather new york, starring, sweden
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