By Angie Dean on December 20, 2012
Buenos Aires must be the jokes capital of world adland (Del Campo Saatchi, Ponce), rather belying the reputation of Argentines for taking themselves a touch seriously. Here’s an effort for Argentine used car dealer Car One, promoting a competition involving embarrassing number plates. If this ran in the UK the complaints would shower in. And [...]
Posted in Agencies, Clients, Creative, News | Tagged argentina, buenos aires, car one, jokes capital, number plates, ponce, tv ad
By Staff on May 8, 2012
Sir Martin Sorrell has been taking time out from trying to sort a diplomatic incident ‘twixt Argentina and the UK provoked by the latter’s Y&R ‘Malvinas’ commercial, to address the US Association of National Advertisers Financial Management Conference in sunny Florida. In it he no doubt pleased his audience of procurement executives and others by [...]
Posted in Agencies, Clients, Finance, News, Politics | Tagged argentina, association of national advertisers financial management coference, bank of america, coors, Dell, enfatico, JWT, malvinas ad, O&M, Sir Martin Sorrell, team wpp, uk, working horizontally, WPP, y&r
By Stephen Foster on May 7, 2012
Y&R global CEO David Sable (pictured) sends me this message about the controversy over the Y&R Argentina ad for the Argentine government featuring one of its Olympic athletes making an unscheduled training trip to Port Stanley, capital of the British-owned Falklands Islands or Argentina’s Malvinas, depending on your point of view. In the ad the [...]
Posted in Agencies, Clients, News, Politics | Tagged apology, argentina, argentina government ad, David Sable, falkland islands, falklands war, malvinas, Margaret Thatcher, Martin Mercado, olympics, Ronald Reagan, south atlantic, war memorial, world cup, WPP, y&r
By Stephen Foster on May 4, 2012
This is a first, an undercover commercial made as an instrument of foreign policy. Made by the Argentine government, it shows hockey player Fernando Zylberberg training for the forthcoming London Olympics by going for an early morning run in Port Stanley, capital of the Falkland Islands (or Malvinas, if you’re Argentinian). This year is the [...]
Posted in Clients, News, Politics | Tagged 30th anniversary, argentina, falklands island, falklands war, Fernando Zylerberg, heathrow, hockey player, immigration, malvinas, military junta, undercover commercial
By Stephen Foster on March 8, 2012
Summer’s on the way (so the calendar says anyway) and one of the perils that awaits us is the unpleasant phenomenon of ‘Dads in Briefs,’ according to BGH Air Conditioners’ agency Del Campo Nazca Saatchi & Saatchi in Buenos Aires. It’s hotter there of course. Creatives were Nicolas Diako and Ezekiel de Luca (a pretty [...]
Posted in Agencies, Clients, Creative, News | Tagged argentina, bgh air conditioners, buenos aires, comedy factory, del campo nazca saatchi & saatchi, Ezekiel de Luca, Nico and Martin, Nicolas Diako, primo
By Staff on December 16, 2011
Santo Buenos Aires creative director Lucas Panizza is joining WPP-owned Grey as ECD of Grey and integrated shop G2, a further sign of the huge investment pouring into Latin American agencies in advance of the 2014 World Cup and 2016 Olympics in Brazil. The region is also performing much better than most of the rest [...]
Posted in Agencies, Clients, Creative, News | Tagged 2014 world cup, 2016 olympics, andes beer, argentina, brazil, buenos aires, coca-cola, ddb, del campo nazca saatchi & saatchi, g2, grey, head & shoulders, Lucas Panizza, ogilvy & mather, santo, sprite
By Stephen Foster on December 12, 2011
Called David, strangely enough. It’s a nice idea to celebrate the centenary of legendary adman and Ogilvy & Mather founder David Ogilvy with the launch of a new creative agency although one suspects the ambitions of three top Ogilvy execs (and the forthcoming World Cup and Olympics in Brazil) had at least as much to [...]
Posted in Agencies, Clients, Creative | Tagged agency start-up, Anselmo Ramos, argentina, brazil, cannes, david agency, David Ogilvy, del campo nazca saatchi & saatchi, Fernando Musa, Gaston Bigio, ogilvy & mather, olympics, world cup
By Stephen Foster on November 22, 2011
Del Campo Nazca Saatchi & Saatchi, the much-awarded Beunos Aires flagship of the Saatchi & Saatchi network, has invented what it claims is the world’s first musical microwave oven for its client BGH. Called the BGH Quick Chef Music, the microwave plays your chosen music track when your food is ready thereby evading the notorious [...]
Posted in Agencies, Clients, Creative, News | Tagged argentina, beunos aires, bgh, bgh quick chef music, creavis, del campo nazca saatchi & saatchi, evonik, german speciality chemicals, Marcelo Da Torre, microwave oven, saatchi & saatchi
By Stephen Foster on September 13, 2011
Life is full of big crises and small smaller problems and the consoling nature of a drink in such trying circumstances has been a staple of advertising since the year dot. Now Argentina’s award-winning Del Campo Nazca Saatchi & Saatchi has come up with a new spin on this: the right time for an Andes [...]
Posted in Agencies, Clients, Creative, News | Tagged Ammiel Fazzari, andes beer, argentina, beunos aires, cannes grand prix, del campo nazca saatchi & saatchi, Matias Eusebi, teletransporter
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