advertising
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Ad Tech
Xerox goes back to the middle ages for tech future
More tech, this time from Xerox which isn’t a boring old photocopier company any more – it seems. This neat…
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Ad Tech
John Watton of Adobe: don’t be scared – why 2017 tech will be good for you
Voice as a new channel Multi-channel marketing is nothing new, but new channels continue and will continue to proliferate. In…
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Mars combines humour with braille in new outdoor round of disability campaign
Mars Maltesers is continuing its ‘Look on the light side’ campaign by AMV BBDO, highlighting disability. This time it’s a…
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Brothers and Sisters makes timely debut for uSwitch
Brothers and Sisters clearly has its skates on, producing a New Year campaign for uSwitch just a few weeks after…
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Marian Salzman of Havas PR: what can the past really tell us about 2017?
Twenty years ago, trendspotting was a cutting-edge craft, practiced by just a few thought leaders. Ten years later, it had…
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Royal Caribbean tries new bearing on cruise ads
Cruise ship ads are usually the naffest of the naff – yes, we mean you Rob Brydon – although that…
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Grey’s Townhouse deal with P&G shows importance of production for holding companies
WPP has now been dragged into the US Department of Justice’s investigation into alleged “production rigging,” basically illegal ways of…
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It’s cold turkey for phone lovers this Xmas says Three
Three is is taking a leaf out of American retailer REI’s book who advised people to ignore Black Friday and…
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Omnicom and Publicis dragged into US Justice Department production-rigging probe
The US Department of Justice has now contacted three of the top four advertising holding companies about its investigation into…
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