advertising
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Ad Tech
Why programmatic media buying faces a stormy future
Media agencies have taken a fair old pummelling recently – although currently they’re on the front foot hammering Google/YouTube and…
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Advertisers
Diet Coke showed how (not) to use the great Chuck Berry
Was trying to find an ad with the late great Chuck Berry (one of the inventors of rock’n roll) in…
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Advertisers
BETC Paris discovers the romantic side of DIY
We’ve had one helping of BETC Paris already today with my friend Michael Lee’s interview with founder and CCO Remi…
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Advertisers
BSSP in the US takes aim at “procurement-driven” reviews as it resigns Mini account
I know we’re all supposed to haggle these days but if you go into a decent restaurant and say you’re…
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Ad Tech
T&P’s Hornby leads the charge as Google’s Brittin resists outside ad verification
Here’s The&Partnership’s Johnny Hornby on the trail of Google and Facebook again, in one of his regular appearances on Sky…
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Advertisers
Adam&eveDDB wins Coty’s global Max Factor account
Will this be the year that the adam&eveDDB takes over the world as, to an extent, it has the UK?…
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Advertisers
Burger King’s Cannes marketing gong shows changing nature of advertising landscape
Burger king has been chosen as the Cannes International Festival of Creativity as its Creative Marketer of the Year (…
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Advertisers
Lola’s same sex ‘Ceremony’ launches a new age Magnum
Here’s Unilever doing its bit for inclusion/diversity once again, this time with a same sex marriage/ceremony in some Catholic country.…
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Finance
George Osborne to edit London Evening Standard shock (and probably horror)
Has April 1 arrived early this year? Just read courtesy of the FT that former Chancellor George Osborne (below) is…
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