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Advertisers
Carnivore Club sanctions cheating with F-UP Insurance
Carnivore Club delivers meats to North American customers and, in a diverting act of diversification, also owns F-UP Insurance although…
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Advertisers
Last words on the Super Bowl: Esurance and Weight Watchers go ‘Breaking Bad’
They do say that ads and programmes are coming closer together (online ads are certainly getting longer) and this year…
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Advertisers
Matt Gibbins of Hunter: the best from Down Under
Crikey. We’re in February already so trying to write some words about the best antipodean campaigns of 2014 is surprisingly…
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Creative
Damon and co. scored for Nationwide – but was this one the biggest Super Bowl howler ever?
Lots of the Twitterati and others think so anyway. Nationwide Insurance’s second Super Bowl ad featuring the death of a…
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Ad Tech
Jon Spary of Space: why technology is taking over the business of experiential marketing
While some sectors simply talk about technology, the experiential industry has always had a more hands-on relationship with it. The…
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Advertisers
Nationwide wins Super Bowl ‘celebs’ Oscar with Mindy Kaling and Matt Damon
The 2015 Super bowl ‘best use of celebs’ Oscar has to go to Nationwide Insurance (no relation to the UK…
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Advertisers
W+K’s happy solution to Coke’s #MakeItHappy
We wondered about this Super Bowl spot – Coca-Cola trying to rid the internet of hate with #MakeItHappy, courtesy of…
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Advertisers
KBS back to the future ad for BMW scores at Super Bowl
BMW’s ‘Newfangled Idea’ spot from KBS seems to be winning Super Bowl ad plaudits. It features US new anchors Bryant…
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Advertisers
McDonald’s tries ‘lovin’ instead of money in bizarre Super Bowl stunt
McDonald’s, which has just booted out CEO Don Thompson in favour of Brit Steve Easterbrook, is running an in-game Super…
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