advertising
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Ad Tech
Engine rolls out new customer engagement platform
Global marketing services network Engine has launched a new customer engagement and media delivery platform to help brands create more…
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Advertisers
Mulberry serves up fascinating Christmas oddment
Upscale British bag maker Mulberry used to be with agency of the moment adam&eveDDB but this year’s Christmas effort is,…
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Advertisers
Snapfax top shreds: Toblerone trumps Trump!
Welcome once more, Snapfax fans, to our round up of the top shreds of the last seven days, a week…
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Advertisers
Amazon Prime tries to bring Christians and Muslims together in new Xmas campaign from Joint
Jeff Bezos of Amazon’s ambition knows no bounds and now the company he founded is doing its bit for relations…
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Advertisers
Creston to sell to biggest shareholder DBAY Advisers
Mid-sized UK marcoms group Creston PLC – which recently rebranded as Creston Unlimited at the operating level after its biggest…
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Ad Tech
Nicole Meissner of Hogarth: five ways to get more from ad production in 2017
Advertising production is one of the most expensive parts of the advertising cycle, so it’s always useful to revisit how…
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Advertisers
ZPG picks 101 for Zoopla and B&S for uSwitch
Zoopla Property Group (ZPG), which owns the market-leading property site and uSwitch, has appointed two new agencies to handle separate…
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Advertisers
Diageo unveils new Baileys strategy: drink more
Great minds think alike it seems, in agency land anyway. Shortly after Anomaly launched a refreshing ‘gin time’ campaign for…
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Agencies
JWT’s “put me in a box” says Johnson as l’affaire Martinez rumbles on
They still don’t seem to be happy bunnies at JWT New York despite chief communications officer Erin Johnson’s return to…
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