Finance
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UK marketers sign up for AI
Out of 200 marketing leaders in the UK, 84% said they use AI tools of some kind, with the top…
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Why it’s a good time to support MAA
The ad business, like most people who aren’t fortunate enough to produce raw energy or weapons, is facing a more…
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OOH Capital expands with new partner coverage in LATAM and India
OOH Capital, the Out of Home advisory company and consultancy, has extended its reach with the addition of two new…
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Mother continues US hot streak with Sonic Drive-In
Mother LA has scored another medium-sized win in the always tricky US market (for UK agencies), retaining Sonic-Drive-In in a…
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Now media giant GroupM finds itself focus of WPP restructuring drive
Looks like WPP’s once-mighty GroupM media operation is going the same way as the ad holding company’s creative agencies with…
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Yet another survey shows we hate over-personalised ads
The pretty obvious fact that technology in its multifarious guises annoys many of the people it’s aimed at never seems…
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Dentsu’s Q3 decline adds to ad holding company distress
Dentsu has joined the ranks of the ad holding companies looking like the wheels are coming off, with organic growth…
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Miroma teams with Brent Hoberman to offer new companies affordable marketing
Miroma Group and Founders Forum Group are launching a new marketing services joint venture Miroma Founders Network. The move led…
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Agency growth efforts ramp up: Geraghty at WPP, Freedman for House 337
WPP has appointed Landor & Fitch boss Jane Geraghty as chief client officer, replacing Lindsay Pattison who has become chief…
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