Finance
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Omnicom’s giant land grab continues with McDonald’s from Publicis/Burnett
There’s no holding Omnicom at the moment: fresh from taking the lead in so-called ‘Mediapalooza’ with its new entity Hearts…
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ID Comms’ Tom Denford and former Mondelez exec Pete Mitchell: what does a chief media officer really do?
On this week’s #MediaSnack Tom chats with Pete Mitchell, one of the world’s most experienced and well-traveled media professionals. Until…
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Paul Simons: was M&S’ decision to dump Y&R unfair?
M&S finally completes its creative review and no surprise it has left RKCR/Y&R. (When will WPP drop the RKCR from…
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ComScore investment costs WPP £122m
When WPP bought a $300m stake in online measurement company comScore last year it looked a smart move; a way…
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Daniel Domberger of Livingstone: can agencies like Dentsu buy their way into data?
Daniel Domberger (below) of media and technology M&A firm Livingstone questions if buying data-based businesses can help agencies compete with…
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Tom Denford and David Indo from ID Comms: the world’s most successful media agency start-up
In this week’s #Mediasnack Tom and David discuss the ongoing theme of trust; why it’s needed and where it’s missing.…
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R3: Omnicom leads 2016 “Roster-palooza” creative and media new business race
Global marketing consultancy R3 has produced its half-year 2016 round-up of new business wins among both creative and media agencies…
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Why are the UK’s men from the ministry incapable of writing an agency brief?
Once upon a time there was the COI (formerly Central Office of Information) that handled UK government advertising and marketing.…
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Omnicom’s new media agency Hearts & Science leads $4bn AT&T raid on WPP
The leader in the great round of mainly US media and creative reviews suddenly looks like Omnicom with WPP, hitherto…
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