Finance
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Why £500m for Neymar is a PR investment
When people, and indeed whole countries, began investing mind-boggling sums in football and football players it seemed as though they’d…
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Accenture buys marketing consultancy Brand Learning
Accenture has bought London-based marketing consultancy Brand Learning to work alongside digital operation Accenture Interactive. Brand Learning employs 120 people…
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Can WPP boss Sorrell’s pay survive market slowdown?
WPP’s Sir Martin Sorrell (below) is doing his bit for the workers, leading the 17 per cent drop in FTSE100…
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MediaCom survey shows UK’s troubled teens
Media agency MediaCom has been looking into what UK teens (‘Generation Z’) think about their (and our) future prospects and…
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Grey transformation man Heekin steps aside as Houston takes over global role
Jim Heekin, in many respects the adman’s adman, is stepping down as CEO of Grey Group, to be replaced by…
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Private equity fuels ad tech and martech deals rise
The first quarter of 2017 was the busiest on record for global ad tech and martech deals according to new…
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Tom Denford and David Indo from ID Comms: ANA media transparency report one year later
In this week’s episode of #MediaSnack Tom and David talk about changes taking place on the advertiser side 12 months…
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Has Amazon become the holding companies’ BFF as it reviews global media account?
Much excitement in media land as Amazon sets about reviewing its $1bn plus media account, currently mostly at IPG Mediabrands’…
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Holding companies still facing data attacks
The big holding companies have enough on their plate at the moment with growth tailing off globally – especially in…
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