Finance
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David Jones’ You & Mr Jones adds UK agency Gravity Road to mar-tech line-up
Former Havas CEO David Jones’ You & Mr Jones, described as a ‘brand tech’ company, has bought a controlling 51…
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Ciesco: WPP brings up the rear as marketing groups struggle in 2017 – UK is strongest region
By Ciesco. WPP, the world’s largest marketing group, suffered its worst year since the 2009 recession in growth terms in…
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Kimberly-Clark/WPP creative review is another sign of fast-changing marketing landscape
The trouble with being a big service company is that, when things begin to change, lots of your clients do…
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Highlighting the hackers – Hiscox utilises digital OOH to display real-time cyber attacks
By Talon Outdoor. In a media first, Hiscox’s ‘CyberLive’ deployed a real-time Out of Home advertising campaign to highlight the…
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Arsene Wenger analogy is tough on WPP’s Sorrell but…
I don’t know if WPP’s Sir Martin Sorrell supports a football team but he won’t be best pleased this morning…
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Martin Kelly of Infectious Media: why the future of programmatic depends on a hybrid model
Recent research by the World Federation of Advertisers (WFA) reveals that, for 45 per cent of marketers, a major priority…
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WPP to ‘horizontalise’ digital, and merge data with media
WPP is planning to restructure digital and data in 2018, after 2017 results showed the world’s largest communications group flatlining…
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Asda and Camelot narrow down agency lists – but will it be all about money in the end?
I see from Campaign that there’s some grey smoke about two big forthcoming pitches: Asda and Camelot. Saatchi & Saatchi…
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WPP reveals 14.6 per cent UK gender pay gap
WPP has a lot on its mind this morning, with its shares heading south on publication of poor results and…
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