Finance
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Zenith predicts further advances for programmatic media buying but pace is slowing
Media agency Zenith has just published its latest Advertising Expenditure Forecast and, to no-one’s great surprise, it underlines the phenomenal…
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Talon Outdoor: audience and location intelligence is supercharging Out of Home advertising
How Talon has invested in a proprietary data platform to deliver more effective planning and measurement of OOH campaigns. By…
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WPP finance boss Richardson outlines changes to come – are agencies now part of the gig economy?
WPP’s outgoing CFO Paul Richardson (below) has been giving delegates at a conference in Barcelona a peek under the bonnet…
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What on earth did WPP do to JWT – and what’s it going to do next with its troubled network?
Time was when J. Walter Thompson was the epitome of the top-of-the-world ad agency; a big quoted company in the…
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What’s next for Jerry Buhlmann after Dentsu Aegis?
Jerry Buhlmann has surprised the industry by quitting his role as CEO of Dentsu Aegis. He is only 59, which…
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S4C’s Sorrell bounces back with stellar financial update
Sir Martin Sorrell’s S4 Capital – aka MediaMonks – has morphed from a peanut to a coconut already. Peanut, you…
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More gender problems hit JWT London
Campaign’s Jeremy Lee tells an extraordinary tale of a group of “white straight British male creatives” who are accusing JWT…
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Essence’s Baughan joins agency brain drain to Facebook
Essence CEO EMEA Nick Baughan has joined the agency brain drain to tech/social media, joining Facebook as director of agencies…
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Talon Outdoor: research shows video and Out of Home is an unbeatable media combination
Video consumption is changing and so is Out of Home, leading to an exciting opportunity demonstrating how video formats can…
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