Finance
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Talon: realising our AdTech investment in Out of Home
As Talon Outdoor’s AdTech platforms continue to develop at pace to reach tangible and scalable delivery, Josko Grljevic – Talon’s…
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IPA Bellwether shows marketers uncertain about the future
Marketing budgets seem to be blowing hot and cold at the same rate as Boris Johnson’s policy commitments. The Institute…
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Ged Weston of Maximus: does size matter? Why big brands should value big banners
Benjamin Franklin once said: “A place for everything and everything in its place.” In a world of micro-targeting something much…
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New figures from Results International and R3 point to holding company retreat from deals
The agency holding companies are in full retreat in the mergers and acquisitions (M&A) stakes according to new figures from…
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Now Sadoun divides Publicis US creative empire into three
Publicis Groupe is reorganising its US creative agencies into three groups – east, west and center – with Jem Ripley…
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WPP reels in £2.5bn with 60 per cent Kantar sale to Bain
WPP CEO Mark Read has done his best deal yet, agreeing to sell 60 per cent of research operation Kantar…
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Talon goes creative with Out of Home specialist Grand Visual
Out of Home agency Talon has bought Grand Visual, a leading OOH digital creative specialist, plus its ad tech provider…
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MC Grindah heads up Santander anti-scam drive
About the only common quality to UK bank advertising is that most people find it irritating – possibly because they’re…
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Smartology’s Mark Bembridge: a programmatic primer as digital advertising gets ready to clean house
The UK’s online advertising sector is worth over £13bn with digital ad spend accounting for the majority (57 per cent)…
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