Finance
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Jon Goulding of Atomic: the IAB Gold Standard is a good start – but where do we go from here?
Any initiative that aims to raise the standard of online advertising has to be admired, whether or not it achieves…
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WPP’s radical tidy up continues with part sale of contentious retail business Triad
WPP CEO Mark Read (and, no doubt, his dealmaking COO Andrew Scott) haven’t broken up for the Christmas holidays yet,…
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ByteDance (TikTok) is building a new social media empire – how is the the Chinese advertising landscape changing?
By Jimmy Robinson After overtaking Baidu’s ad revenue recently, ByteDance has seen astonishing and rapid growth, with some reports stating…
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You & Mr Jones limbers up for battle against Sorrell’s S4C with new $250m war chest
There’s an interesting battle developing between David Jones’ You & Mr Jones and Sir Martin Sorrell’s S4Capital, both offering new-style…
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Saatchi isn’t working: Maurice quits the M&C board along with all three non-executive directors
The troubles at Golden Square have moved into a new phase as Maurice Saatchi, 73, steps down from the board…
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Accenture Interactive tipped to bid for M&C Saatchi
The M&C Saatchi share price is up this morning, raising the troubled agency’s market valuation to £90m from the £70m…
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Cogent wins integrated Bacofoil account
Bacofoil has appointed Cogent as its integrated creative agency without a pitch. Bacofoil’s products range from non-stick aluminium foil and…
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Long-serving Kantar boss Eric Salama steps down following WPP sale to Bain
Eric Salama, long-time CEO of WPP’s Kantar research operation which is now 60 per cent owned by Bain Capital, is…
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AB InBev readies “punishing” global media review
Brewing giant AB InBev is reported to be reviewing its $4.8bn global media account, just two years after it chose…
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