Finance
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MDC Partners aims to sign up 50 affiliate agencies by the end of the year in bid to build integrated global network
MDC Partners, which sold a 30 per cent stake to Stagwell Group a couple of years ago, has moved to…
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Becks, Diddy and Reynolds rally to bartenders cause – or is it celebs having (another) good time?
It’s good, no doubt, of Ryan Reynolds, P.Diddy and David Beckham to rally to the cause of hard-pressed American bartenders.…
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UK lockdown widens generation gap in media consumption
Younger people turned in droves (79%) to digital media during the UK’s various lockdowns while the older generation reverted to…
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The Media and Marketing podcast: marketing and the vaccine rollout, The New European
Richard Huntington (left) of Saatchi & Saatchi London, Mel Arrow of BMB and Neil Henderson of St Luke’s discuss the…
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Lots of reasons to give celeb-packed Paramount+ a miss
ViacomCBS is launching yet another streaming service – a rebrand in effect of CBS All Access – and debuted it…
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M/SIX wins National Express media
The&Partnership’s m/SIX media agency has won National Express, the UK’s biggest coach operator. The account moves from Havas after ten…
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JAA’s John Ayling: cricket’s return to Channel 4 is a great opportunity for advertisers – and the game
Channel 4 securing the UK broadcast of England versus India so late in the day has bowled their sales team…
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US boost helps Publicis end 2020 on optimistic note
Publicis Groupe kept its head above water as grim old 2020 came to a close, reporting organic growth in Q4…
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WPP strikes first partnership deal with TikTok
WPP has struck a first of its kind deal with TiKTok, claimed to give WPP clients unique access and capabilities…
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