Finance
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BBDO hymns encryption benefits as WhatsApp seeks to reassure users
Just about every BBDO agency under the sun seems to have been enlisted for WhatsApp’s much-heralded global ad campaign, seeking…
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Post-pandemic creativity: McCann brings back an inclusive Wimbledon
In the social media age you have to include everyone, even if you’re the traditionally snooty All England Lawn Tennis…
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Lucky Generals wins top level Virgin Atlantic pitch
Lucky Generals has won the Virgin Atlantic creative account, in years back one of the prize assignments for any UK…
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Digital agency Croud hires M&A head as it steps up global acquisition drive
Digital marketing agency Croud is one of those that’s sneaked under the radar and the UK-based global agency – backed…
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Post-pandemic creativity: Halifax jumps the gun…
Oh well, you can’t win ’em all. Here’s the second iteration of New Commercial Arts’ ‘It’s a people thing’ for…
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IPG’s Magna joins boom times are coming chorus
IPG’s Magna has revised up its global ad forecasts: now its 14% up this year and seven next, adding $78bn…
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BT Business tries to show a human face
Something seems to be happening, finally, at Britain’s BT with French interloper Altice snapping up 12% of its shares in…
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GroupM’s Weiser predicts “astonishing ” UK ad recovery
WPP’s GroupM is forecasting 24% growth for the UK ad market in 2021 – up from its previous forecast of…
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Havas Studios beefs up content offer with Keith hire
Katie Keith (below), who enjoyed the soubriquet ‘first lady’ at top production company Rattling Stick, is joining newly-formed Havas Studios…
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