Finance
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Ed Cox of Yonder Media: the multi-channel way to score media goals at the Euros
As the Euros enter the final stages with its customary drama, the advertising industry is very much along for the…
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Post-pandemic creativity: Can Marriott make us travel?
Travel, obviously, is a nightmare with no guarantee the wretched Delta variant of Covid will allow even some of the…
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MediaCom’s Lindsey Jordan: can artficial intelligence make marketing more human?
AI is now an integral part of our lives and as a society awash with data, we rely on AI…
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Graham Fink launches online course FinkDifferent for creatives everywhere
Garlanded creative Graham Fink, a regular and welcome contributor to MAA, is launching FinkDifferent, an online course in creativity consisting…
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AMV BBDO turns to Saatchi’s Hawkey for revival bid
What do you do with an agency that keeps winning creative awards but losing business? That’s the challenge facing Sam…
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Under-siege Morrisons unveils new brand platform
Morrisons has emerged from the pandemic with a new brand platform – “Make good things happen” – as you do.…
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Now Havas hires diversity and inclusion lead
The ad industry has a problem with diversity (you may have noticed this already) and Havas has now joined the…
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Adland is getting into a tangle over creativity – again
Creativity is something you recognise when you see it (or you should be in another business) but it’s hard to…
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Former Firm Decisions boss Broderick launches new media compliance firm
Former Firm Decisions boss Stephen Broderick (Firm Decisions is now part of Ebiquity) is going his own way with MediaMarketing…
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