Finance
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Digitas wins Crocs, JML goes to Wavemaker
Publicis’ Digitas has been appointed as footwear company Crocs’ global digital innovation agency. Digitas UK will lead the business in…
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WPP adds to ecommerce repertoire with Newcraft
WPP is sticking to its ecommerce strategy, buying Netherland’s based 155-stromg ecommerce consultancy Newcraft, despite its share price (along with…
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UK adspend surges in H1 2022 but clouds gather
UK ad expenditure increased 20% in the first half of 2022 compared to 2021 according to Nielsen’s Ad Intel, with…
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London creatives protest fossil fuel clients
A network of creatives called Glimpse is campaigning against agency fossil fuel advertising by, inter alia, handing out a pamphlet…
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Wieden+Kennedy rises to the Revolut finance challenge
Knocking down walls often plays well in ads and it’s the connecting theme of Wieden+Kennedy London’s debut for Revolut, which…
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Burberry slides off its creative perch
Burberry’s ‘Open Spaces’ by Megaforce and Riff Raff was arguably the outstanding film ad of the past year although it…
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Saatchi Tide creative hire shows way agencies are changing
Saatchi & Saatchi has hired Weber Shandwick CCO Ciro Sarmiento (Weber Shandwick’s a big PR company but everyone seems to…
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WARC pours cold water on adspend forecasts – social media feels the brunt
Researcher |WARC has provided a rather overdue dose of reality, forecasting that adspend will slow dramatically in 2023 to 2.6%…
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Former AMV BBDO boss Sarah Douglas re-emerges at star client Essity
Sarah Douglas had an odd reign as CEO of AMV BBDO, the agency won buckets of awards, mainly but not…
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