Finance
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Musk’s latest Twitter spat with advertisers shines a harsh light on Apple’s dominance
Elon Musk’s misguided and, latterly, crazed acquisition of Twitter for $44bn (a fair amount of it borrowed) hasn’t brought much…
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Morrisons for Leo Burnett, Brooklyn Brothers lines up redundancies
It’s going to be a rough old Christmas for some agencies as they head into a distinctly unpromising 2023 and…
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Asda, Amazon, Aldi and M&S top System1’s latest Christmas ad winners
System1, which claims to measure the emotional impact of ads and therefore their long term effectiveness, has produced its latest…
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MAA Christmas Ads of the Month (so far): John Lewis, Apple and Fondation Abbé Pierre
Most advertisers have fired their heavy Christmas armoury already and it’s not even December yet – although doubtless there’s more…
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Chevrolet attacks the tear ducts with Mrs Hayes’ 1957 Chevy
Here’s another epic tear-jerker, hard on the heels of Fred & Farid. This time it’s Mrs Hayes, her family, loved…
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Battle for Manchester United may put football’s marketing appeal under yet more pressure
Football has changed with the Qatar World Cup – not necessarily for the better – and the decision by the…
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Brands need to clean up their financial act says new Mindshare report
The public consider companies evading tax, paying board members far more than other staff, and failing to pay staff a…
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Droga5 London wins global Philips
Philips Domestic Appliances has appointed Droga5 London as global lead creative agency. D5 London is part of Accenture Song. The…
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House 337 launches Native Social & Content practice
House 337 is launching social-first practice Native Social & Content. The new practice will offer brands editorially-led social campaigns and…
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