Creative
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Dove launches New Year ‘unresolutions’ to help women’s body confidence
Unilever’s Dove clearly isn’t giving up on its purpose platform – despite its owner eschewing such intentions for brands like…
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BETC delivers a ‘waacking’ good ad for music platform Deezer
Agencies are relentless in their pursuit of “culture” and new on us (me anyway) are the supposedly iconic dance styles…
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IPG’s FCB, Rethink and Serviceplan top One Club creative awards
FCB ended the year repeating its top positions in The One Club for Creativity’s Global Creative Rankings, with FCB New…
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Be like Ariel and send for Peter Crouch
Even the mainstays of the FMCG world, long the main money providers to network agencies, are making their own ads…
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St Luke’s drives This into Veganuary
‘Plant-based’ is evidently still with us (although supermarket displays don’t seem packed with punters) and This, formed in 2019, claims…
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Laurence Green: three advertising lessons from beyond advertising.
Depending on how you spent your Christmas Day, you may well have renewed your acquaintance with a hapless inventor, his…
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Now Walkers is pushing ‘alcohol-free’ snacks with Danny Dyer
More alcohol-free for January, this time for Walkers snacks with the increasingly ubiquitous Danny Dyer. As if the first, probably…
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MAA Ad of the Week: Fold7 for Audible
Fold7 is producing some interesting stuff and here it is for Amazon’s Audible, as ever a case of Amazon judging…
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Goff and Wilton’s Ark debuts for Huel
There’s been a quiet diaspora from adam&eveDDB, still one of the UK’s premier ad agencies and now a growing international…
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