Creative
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MAA’s Agency of the Year 2022 is… VCCP London
Running a successful, stable business is not easy, but VCCP continues to do it with energy and honesty, year after…
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WFA: more clients satisfied with agencies – media agencies questioned and digital going up
Major advertisers believe that their agency partners are still offering value in 2022, according to new research from the WFA…
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MAA Ad of the Week: Taco Bell by The Or
The Or is Mother’s other agency (geddit) and seems agreeably determined to be even wackier than its distinguished parent. This…
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My Ad of the Year: Jasmine Loignon of Publicis Luxe
I think the Mugler SS22 show film was particularly outstanding, although not an ad, it had all the ingredients of…
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George Parker: the best and worst of 2022
In his unequaled wisdom, Stephen has asked me to rattle on about what I consider to the best and the…
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SlimFast for Mother, the Guardian to Lucky Generals, Nestle pitches European media
It’s always nice to end the year with an account win and Mother has done so with SlimFast in a…
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MediaSense launches DEI audit programme for advertisers
Consultancy MediaSense is launching a DE&I (Diversity, Equity & Inclusion) audit programme for advertisers. Sanofi is one of the early…
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My Ad of the Year: Jerome Galinha of BETC Paris
My pick for Ad of the Year is “Camping” for Twix. It is the kind of object that we were…
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New UK CEO for Dentsu Creative: Jessica Tamsedge joins from McCann Worldgroup
Dentsu Creative has hired a new UK CEO, poaching Jessica Tamsedge from McCann where she was made chief client officer…
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