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Raoul Shah of Exposure: how Agent Provocateur can recapture its pioneering spirit

When Agent Provocateur opened its first store in London’s Broadwick Street, Britain was going through something of a renaissance. Britpop ruled the airwaves and Cool Britannia was celebrated on the cover of Vogue. And AP quickly became a brilliant, quintessentially ...

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IPA names its “hall of fame” as part of 100th birthday party

The IPA is celebrating its 100th birthday in London tonight at a glittering event (well I’m going) and to mark the occasion has chosen what we might call its British Hall of Fame. Judging panel was IPA president Tom Knox, ...

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Twice Vegas is better than one for Now’s LeoVegas

LeoVegas is a Swedish “mobile casino” which claims to have more games and other means of parting you from your money than any other operator. Therefore, according to this new campaign from independent London agency Now, it needs two brand ...

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Tag’s Smoke & Mirrors opens in Amsterdam

Smoke & Mirrors, the post-production and effects company owned by Williams Lea Tag, is launching in Amsterdam, its seventh office across the world. Smoke & Mirrors already operates in London, New York, Bangkok, Chennai, Shanghai and Sao Paulo with further ...

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New Coke “taste the feeling” family samples the pool boy

Coca-Cola has moved from advertising lots of brands to just one, Coca-Cola, although now it’s using even more agencies than ever to do so. Coke ads have always been polished silliness in essence and this new offering in its ‘Taste ...

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Ebay picks VCCP for European account

Shows how much we know – we suggested yesterday that London agency VCCP had gone of the boil recently, in part due to its unfortunate experience with Asda which moved there and then back to Saatchi & Saatchi in double ...

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