Creative
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How come you don’t stink? asks VCCP US for P&G’s Native deodorant
What do you do when your husband is lost in the woods, roaming territory that’s teeming with bears? His wife…
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AMV BBDO hires Havas’ Xavier Rees as latest leader
AMV BBDO has lured Xavier Rees, CEO of Havas UK, to be its new group CEO overseeing the main agency…
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Amazon fails to lift the gloom in new “concrete jungle” ad
Amazon is getting more Apple-ish by the week as its ads take over the world (or the bit that’s still…
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IPG sells Hill Holliday and Deutsch New York to NZ challenger Attivo
Interpublic (IPG) has sold two of its creative agencies, Hill Holliday and Deutsch New York to New Zealand-based challenger marcoms…
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Coca-Cola says ‘Yes chef’ to ‘The Bear’ in new multi-brand ad
A particularly edgy and difficult episode of The Bear – one of the big TV hits of 2023 – is…
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Gymbox pairs downward dog with commuter slog in new BMB campaign
It’s January, when people’s minds (and sometimes even their bodies) turn to exercise, so Gymbox has created a high-octane OOH…
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Mother, Wieden+Kennedy and VCCP among agency top payers according to new research
Accountants Moore Kingston Smith have been looking into which UK agencies and agency execs earn the most and top agency…
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