Creative
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McDonald’s upsets its arches with new ‘manga’ packaging
Big global companies don’t usually take kindly to people mucking around with their logos, especially their golden arches. McDonald’s has…
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Uncommon stages dirty protest in bid to clean up the oceans
“Take action, sign your name with shit” is the message from Uncommon’s new campaign against the raw sewage being pumped…
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Get off your phone, urges Swiss telecom Sunrise
It’s not your typical telecom ad. This 30-second spot by WPP’s Thjnk Zürich tells us to look up from our…
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Gary Jacobs of Live & Breathe picks his Desert Island ads
I don’t like to take myself too seriously at work. Advertising isn’t brain surgery or investment banking – it should…
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Coral bets on the fans in first work from Wonderhood Studios
Wonderhood Studios’ first work for Coral shows a high energy horse race where the fans are the jockeys. The riders…
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US market and creative agencies weigh on WPP
WPP has confirmed its disappointing organic growth numbers in 2023 of 0.9% for the year and just 0.3% in Q4.…
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M&C names exiting C4 CMO Zaid Al-Qassab as new boss
One thing you can never doubt about M&C Saatchi is the scale of its ambition and it’s sprung a surprise…
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Uncommon NYC takes Quaker Oats global with ‘Aftersun’ director Wells
Only a few months since launching in New York, Uncommon has won a brief from PepsiCo’s Quaker Oats to create…
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