Creative
-
Asda looks for new creative and media agencies
UK supermarket Asda is reviewing both its creative and media accounts, at Havas and Publicis’ Spark Foundry respectively. Havas is…
Read More » -
Gia Coppola pushes the ad boundaries for Mejuri
Those Coppolas are a talented bunch. Here’s writer and director Gia with LA’s The Directors Bureau helming ‘A New York…
Read More » -
Virgin Active says “leave the cult, join the club”
We’ve all heard about (or experienced) fake news, now gym chain Virgin Active is taking a pop at fake wellness…
Read More » -
Josh Tilley of Initials CX: leveraging usability for brand differentiation
In today’s digital age, the importance of designing for usability can’t be overstated. It’s not just a matter of legal…
Read More » -
B&Q drops Uncommon for Leo Burnett
Another big UK creative account switch this week following Direct Line’s abandoning of Saatchi & Saatchi and House 337. B&Q…
Read More » -
Struggling Direct Line embarks on creative agency clean sweep
When a client hits rough waters the agency tends to cop it and insurer Direct Line, which said recently that…
Read More » -
MAA Ad of the Week: BBH US for PayPal cashback debit card
PayPal taking on banks with the launch of a cashback debit card in the US is big in the consumer…
Read More » -
Greenpeace says Dove needs to clean up environmental act
Take that Unilever: Dove has profited mightily by appearing among the (relatively) few good guys in the consumer goods business…
Read More » -
Ladbrokes goes in-house for new season campaign
After more than three years working with Neverland, Ladbrokes – though still very much working with the agency – has…
Read More »