Analysis
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MAA Ad of the Week: Nationwide by New Commercial Arts
When New Commercial Arts resigned Halifax to pitch for Nationwide it was pretty obvious that something big was afoot and,…
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George Parker: my unforgettable contribution to McVities
Yesterday we reported on a new McVities campaign, noting that biscuits used to be big time in adland. Never more…
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The streamers keep changing the goalposts. Why do we let them get away with it?
Amazon Prime Video is the latest of the streamers to push its subscribers to the limit. Despite charging £95 a…
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George Parker: ad agencies’ mission to obfuscate the English language
Yes, I am a crotchety old geezer who constantly despairs about the current state of the ad biz. But above…
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MAA Ad of the Week: The Big Issue from the7stars
UK PM Rishi Sunak is discovering the truth of Harold Macmillan’s observation, when he was asked what was the greatest…
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MAA blast from the past: M&S’ Mrs Claus from Y&R
Seems odd to be reviving a snowy Christmas ad when the UK is in the midst of a most unseasonal…
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