Agencies
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Mars eyes Kellanova deal to create consumer goods and petcare giant
Privately-owned Mars is believed to be eyeing a deal for snacks rival and Pringles owner Kellanova, the former snacks division…
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McDonald’s gets in the Olympic spirit – without the Olympic sponsorship
Despite ending its decades-long Olympic sponsorship deal in 2017, McDonald’s France and DDB Paris have found a clever way for…
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MAA Ads of the Week: AMV BBDO for Bodyform, Brothers and Sisters for TNT Sports
It’s the Olympics when even the finest timepieces can’t differentiate between two competitors. And we have a dead heat between…
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Skyn condoms abandons algorithms for physical connection
Falling in love, or getting off with someone (take your pick) is a complicated business these days involving matching people…
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Bodyform goes large on blood, guts, laughs & confusion of menstruation
Just as magnificent, unpredictable, painful and hilarious as periods themselves, AMV BBDO’s new Bodyform campaign represents menstruation in all its…
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Wavemaker trio charged with rebooting GroupM new business
WPP’s GroupM, still adland’s biggest media agency empire, has been stuttering recently and is trying to do something about it…
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Consumer is fighting back – good for the consumer but bad for brands
For most people most of the time price is the overriding issue when making a purchase – be it a…
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ASOS chooses Mother’s The Or as new ad agency
The Or been appointed by online fashion retailer ASOS to develop a long-term brand platform, after a competitive pitch handled…
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Krow Group wins Bensons for Beds
Bensons for Beds, a leading UK bed and mattress retailer has appointed Krow Group as its new lead creative agency.…
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