Agencies
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CALM and adam&eveDDB “celebrate” missed birthdays
ITV and agency adam&eveDDB are collaborating for charity Campaign Against Living Miserably (CALM) again, focusing on youth suicide. ‘Missed birthdays’…
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UK’s CMA delves into the entrails of Google’s digital ad system
Digital advertising may have taken over the world but the way it works remains a mystery to many, aside from,…
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McCann wins global Peroni
Asahi’s Peroni has appointed McCann Worldgroup led by McCann London as its gl;obal agency of record (AOR.) McCann beat Accenture…
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Mother and the FT take climate action into the boardroom
The Financial Times has partnered with global directors’ forum Chapter Zero to move climate-related issues up the business agenda. A…
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Pepsi goes epic for NFL/Paramount tie-up
The NFL kicks off tonight and so it’s back to that fun-packed arena the Colosseum in Rome for Pepsi with…
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Ambitious creative agency GUT sets out to crack New York
GUT is launching its ninth global office, in the hearland of advertising New York. The new office will be led…
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MAA Ad of the Week: Kit Kat from VML
Nestle is a pretty important account for WPP’s VML as it tries to earn its spurs and this new global…
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Mother injects some ‘big autumn energy’ into Marks & Spencer fashion
Now that John Lewis has got its fashion mojo back, Marks & Spencer is facing some serious competition on the…
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More means less for Morrisons as it enters loyalty card imbroglio
The hell that is modern supermarket shopping in the UK is fuelled by two factors: automation-crazy management determined to get…
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