Agencies
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Penny doubles down on purpose at Christmas with ‘The Kids’
German supermarket chain Penny has won many plaudits for its holiday ads over the years and, as events on the…
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UK moves up global adspend rankings behind US and China
WPP’s GroupM has produced its end of year forecasts for adspend in 2023 with the suprising finding that the UK,…
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Publicis Creative nabs Susie Nam as new US CEO
Susie Nam, who quit her role as CEO Americas at Droga5 in April this year, is now CEO of Publicis…
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Elon Musk can never resist a soundbite – will this one kill off ‘X’?
Here’s Elon Musk’s outburst at advertisers at a New York Times chinwag, sadly with beeps but you get the drift.…
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Amazon joins retro wave with reworking of cheesy old commercials
Amazon is challenging Apple for ad innovation, in this case the world’s biggest advertiser is joining the retro wave by…
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‘Mix it up’ message from Smirnoff gets recipe right
Smirnoff vodka is still thinking about the plague of loneliness triggered by the pandemic, so the new campaign’s message is…
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From The Matrix to Mary Poppins, Air New Zealand Christmas ad has it all
A full minute-and-a-half of movie references provides an entertaining, action-packed spot for Air New Zealand by agency Bastion Shine. It…
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MAA Ad of the Week: Teleflora from The Wonderful Agency
Some agencies have rather tied themselves in knots this Christmas, trying to subvert the sentimentality of Christmas with all sorts…
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Now wins digital cruise business Supercruises
Now has won challenger cruise brand Supercruises which claims to offer the world’s first fully digital booking service, operating across…
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