Ad Tech
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Slowdown in US hits Omnicom
The “Trump bump” which briefly materialised in the US following the election of himself seems well and truly over and…
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Results International: events and experiential agencies on buyers’ lists in 2017
New numbers from M&A specialist Results International show the events and experiential sector is seeing a rise in interest from…
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Pardon joins experience exit from Publicis – time for some new/old media independents?
I see that Publicis Media Exchange boss Simon Pardon (left), who replaced the also abruptly departed Chris Locke as Publicis’…
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Ebiquity launches another challenge to media agencies with ROI channel guide
Ebiquity, which now describes itself as an “independent, global leader in marketing and media analytics,” is launching a new service,…
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Falling share price hits WPP – will mooted mega-mergers make a reappearance?
WPP’s market capitalisation has dropped below £20bn following a downgrade to “underperform” from broker Exane BNP Paribas which reckons it…
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Richard Southon of Communicator: how marketers can connect in a technological era
Big data, SEO, bricks and clicks, cloud computing, ransomware, segmentation, automation and peer to peer communication – in a tech…
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Go-go Wunderman set to gobble up Possible Worldwide
The Wall Street journal reckons WPP digital network Possible Worldwide is to be merged into Wunderman and so do we,…
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We Are Social’s Mobbie Nazir: how social media can lock us in a blinkered bubble
We shouldn’t delude ourselves that social media has created a level playing field: brands, users and the social networks themselves…
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Tom Denford and David Indo from ID Comms: the media pitch that never was…
On this week’s episode of #MediaSnack Tom and David discuss the value of Cannes and review the most bizarre media…
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