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Advertisers
WPP enters advertising lists to bolster AI pitch
It’s all change at WPP it seems – the latest is the rebranding of GroupM as WPP Media, one company…
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Advertisers
Nespresso drops McCann for Publicis Groupe’s new Leo
Waiting for a merger must be like walking the famed green mile and IPG faces a year of that, waiting…
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Ad Tech
WPP tries to get on front foot outlining plans for new WPP Media
After being caught on the back foot by a series of leaks, WPP Media is now official. And here’s what…
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Tesco enlists pineapple-on-pizza for value proposition
There’s a lot to worry about in the world but in Ireland, it seems, they’re debating the merits of pineapple…
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Economist sticks to its guns in a changing world
The Economist, the famous British behinds-the-news paper that (one suspects) more people say they read than actually do is still…
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MAA Ad of the Week: Hovis from VCCP
There’s a world you don’t often see in British ads: multicultural communities in modest surroundings, probably intended to be somewhere…
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UK government unhealthy food ban in disarray
The UK government’s move to ban advertising before 9pm (and anywhere online) for so-called less healthy foods (high fat, salt…
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Barker moves up to take people officer hot seat at WPP
WPP has promoted Marie-Claire Barker to global chief people officer, replacing Lindsay Pattison who stepped down after 16 years with…
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Mikkelsen pours a traditional AKQA cocktail
WPP’s AKQA has been in the news recently with founder Ajaz Ahmed and numerous top execs off to set up…
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