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McDonald’s and IBM’s Watson are Oscars star turns
By most people’s judgement this year’s Super Bowl ads failed to wow – how did the Oscars do? Here are…
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Ad Tech
WPP’s Millward Brown buys India-based analytics company Analytics Quotient
Year in, year out WPP tops the list of busy acquirers in the marcoms sector, not necessarily by monetary value…
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Premier Inn calls pitches in new agency search
Premier Inn is reviewing its ad account out of RKCR/Y&R, the eight-year incumbent. Y&R produces the highly successful Lenny Henry…
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Body Shop spoofs Royal Family for Mother’s Day
It’s Mother’s Day on Sunday in the UK and Body Shop has released a funny film for its ‘British Roses’…
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CHI gets back on the road with Lexus RC launch
CHI&Partners is launching the new RC Coupe for Lexus Europe in cinemas, on TV and all the other bits. We…
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Burger King’s ‘Whopper wiener’ sparks fast food fight
Everybody seems to be picking on Burger King these days: its campaign to launch its new ‘grilled (hot) dogs’ in…
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Facebook adds love and hate to ‘Like’ button
The wonderful world of Facebook is introducing new additions to its ‘Like’ button, to wit: Love, Haha, Wow, Sad and…
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BBC picks Anomaly to handle Top Gear relaunch
Anomaly has been named lead agency for the new Top Gear, the popular BBC and BBC Worldwide TV show, following…
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Sadoun’s new model Publicis lands P&G dishwashing
Doing the dishes is a task many blokes are happy to skip but Publicis Communications boss Arthur Sadoun (below) will…
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