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Advertisers
Richard Neish of Dare picks his Desert Island Ads
Richard Neish is managing director of pioneering London digital agency Dare, now owned by Oliver Group. He began his career…
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Advertisers
Simon Dent: why it’s wrong to view sports fans as undemanding turnstyle fodder
Sports marketing is a hot topic these days. Both Euro 2016 and the Rio Olympics recently generated record amounts of…
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Advertisers
New R3 report reveals the secrets of the world’s longest agency/client relationships
Following the recent Association of National Advertisers (ANA) report in the US on transparency (or the supposed lack of it)…
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Advertisers
101 turns to YouTuber Buckley for shameless GAME plug
Agency 101 has produced an interesting spin on the dreaded YouTube influencers – those people paid for plugging products, often…
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Advertisers
It’s that man Corden again – this time for new Chase Sapphire card and Droga5
James Corden, he of the bulging bank balance, is on screen yet again, this time plugging Chase’s new Sapphire Reserve…
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Advertisers
Etihad ends ad deal with M&C Saatchi
It’s life in the trenches at M&C Saatchi these days and there’s been some more unwelcome news as United Arab…
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Advertisers
Recipe wins AB Foods’ Blue Dragon relaunch
AB Word Foods, part of the Weston-owned Associated British Foods, has hired independent London agency Recipe to handle its Blue…
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Advertisers
TMW ups its game in new Virgin Trains campaign
Creston’s TMW unlimited describes itself as an “intelligent influencer” agency – WTF is that? No wonder clients are confused. Anyway…
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Advertisers
UK newspapers try to fend off closure threat with single ad sales body
The UK’s big newspaper publishers are trying to form a joint advertising sales operation according to the FT, the one…
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