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Advertisers
Bud Light takes a pop at rice-less beers
Here’s a cheeky number from Bud Light of all brands, taking a pop at craft beers and their exotic ingredients.…
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McCann’s FP/7 challenges middle-eastern stereotypes in new music video
We observed earlier that agencies need zero-based creativity in today’s marketing world – less fancifully, perhaps, that they need to…
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Ad Tech
R3: Dentsu, WPP and Accenture are big buyers in July
Global marketing consultancy R3 has produced its review of deals in July 2017 and a pattern seems to be emerging:…
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CHI joint ECD Micky Tudor picks his Desert Island Ads
Micky Tudor is joint executive creative director of CHI&Partners, the UK agency that sits in the centre of international network…
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Nike hopes the fates smile on record-breaking Mo Farah
Mo Farah seems to be carrying the flag for the British in his own in the underwhelming (and wet) IAAF…
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101 wins Subaru’s UK business
Subaru UK has appointed 101 as its lead creative agency following a competitive pitch. The company, which claims to be…
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Saatchi revamps B2B operation as Saatchi pro, wins Vaillant
Saatchi & Saatchi London is relaunching its business to business agency Saatchi Masius as Saatchi & Saatchi pro at the…
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VW tells it like it isn’t for US Tiguan relaunch
Marketing Volkswagens in the US can’t be the easiest of tasks at the moment, with various legislators chasing down the…
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Icaro Doria takes top creative post at Havas’ Arnold
Doubts have been expressed about the future of Havas-owned Arnold Worldwide following the departure of CEO Andrew Benett and Havas’…
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