Home / Advertisers / Is Temptations another Christmas winner from A&E?

Is Temptations another Christmas winner from A&E?

Mars Pedigree’s Temptations are North America’s favourite cat treat, it seems, but the UK’s adam&eveDDB is the agency. This new campaign, ‘Say sorry for the holidays,’ runs on TV in North America and online.

The Elton John school of warbling seems to be instilled in A&E’s DNA; here we have the great man used to ironic effect as a commentator on the festive indignities inflicted on beloved moggies.

A&E’s ‘Man on the moon’ epic for John Lewis seems more popular with the public at large – and certainly the national media – than the ad business, judging by anecdotal evidence. But that could be sour grapes.

Even though the agency has produced – is producing – a veritable volley of Christmas ads it hasn’t dropped the ball yet.

MAA creative scale: 8.

You May Also Like

About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
© Copyright 2013 More About Advertising, All Rights Reserved. With help of WPWarfare.com. | Cookies explained.