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By Staff on June 14, 2013
It’s nice to see a bit of intelligence applied to ‘shoot ‘em up/bash the monsters’ gaming ads and BBH New York has done its bit in this spot for new client Sony PlayStation. it seems to have got up the noses of some of the nerds on YouTube, which may or may not be intentional. [...]
Posted in Agencies, Clients, Creative, News | Tagged audi, bbh new york, intelligence, munchen, new account, playstation ad, Sony, tv campaign
By Stephen Foster on May 7, 2013
Time was when most ads seemed to fix upon mother-daughter or, slightly less often, mother-son relationships but these days it’s dads in the driving seat. We’ve had McDonald’s boyfriend fixing things with stepson over a Big Mac from Leo Burnett (a dad relationship of sorts) and VW Polo’s for Adam&Eve/DDB featuring father-daughter bonding. Watching some [...]
Posted in Agencies, Clients, Creative, News | Tagged bbh, boyfriend-son, britvic, good to be a dad, leo burnett, McDonalds, pals tv ad, relationship counselling, robinsons, tv campaign, vw polo
By Stephen Foster on May 3, 2013
Leo Burnett in the UK is always producing nice ads for McDonald’s – and here’s another one. This is for McD’s ‘Great Taste of America’ promotion and features some diverting contrasts between life over there and life over here (the UK). What’s not to like? Maybe the product doesn’t measure up to the advertising? McDonald’s [...]
Posted in Agencies, Analysis, Clients, News | Tagged apple slices, great taste of america, leo burnett, mcdonald's uk, tv campaign
By Stephen Foster on April 30, 2013
In this era of long and longer ads cum online films, what on earth can you do in ten seconds? Well London agency !8 Feet & Rising has produced this diverting little ad, ‘Whinging Chair,’ for AkzoNobel’s Cuprinol woodcare brand. Which works because it follows hard on the heels of this slightly longer relaunch ad. [...]
Posted in Agencies, Clients, Creative, News | Tagged 18 feet & rising, akzonobel, cuprinol, relaunch, tv campaign
By Staff on April 23, 2013
So it’s a whopper but this prison break themed opus from Ogilvy does the job – counting down the days of a prison break timed for an India-Pakistan cricket match when the would-be escapees think the guards will all be watching the match. But they’re not of course, so justice wins out. Does it work? [...]
Posted in Agencies, Clients, Creative, Media | Tagged cricket match, India, ogilvy, pakistan, prison break, star tv, tata, three and a half minute commercial, tv campaign
By Angie Dean on April 17, 2013
Everybody wastes their time trying to find a new spin on creative or, at the other extreme, trying to find oil in the Arctic. Actually the dosh is in online dating companies. These days you’re not allowed to do it, or even contemplate it at work (officially anyway) so you go online – yawn… So [...]
Posted in Agencies, Clients, Creative, News | Tagged blammo worldwide, online dating, questchat, toronto, tv campaign, untitled films
By Stephen Foster on April 8, 2013
Why, despite spending gazillions on ads, can’t Pepsi ever come up with a campaign? Its latest big thing is Beyonce (nothing personal dear) and here she is in a new ad for Pepsi Max called ‘Mirrors’ from 180LA. And what words of wisdom does it have for us? “Embrace your past but live for now.” [...]
Posted in Agencies, Clients, Creative, News | Tagged Beyonce, bmp, ddb, lipsmakin pepsi cola, mirrors, Pepsi, tv campaign
By Stephen Foster on April 8, 2013
I really don’t get this ad for Facebook Home; from Wieden+Kennedy presumably. A guy gets on a plane, accesses FB Home and the characters on his Facebook page (who look like Ronald McDonald’s creepier cousins) take over the plane. Well, fine. Then he’s told to turn the bloody thing off; turns it back on again [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged anti-social, facebook, facebook home, phone app, tv campaign, wieden+kennedy, Youtube
By Staff on April 8, 2013
All this global malarkey can bring problems in its train and Heineken and agency Wieden+Kennedy seem to have stumbled on some of them in their latest campaign for Heineken’s sponsorship of the Champion’s League football. The new ‘global’ ad ‘Road To The Final’ shows the resourceful hero of the campaign finding a way to get [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged alcohol, brazil, Champions League, cuba, heineken, road to the final, tv campaign, wieden+kennedy, Youtube
By Staff on March 27, 2013
What would we all do without Apple and Apple stores? Carlsberg’s Somersby cider is launching in the UK with this neat campaign from Fold7 showing people sampling Somersby as they would new products and applications in an Apple store. It’s made of apples too of course, which helps. Every second ad (or maybe more than [...]
Posted in Agencies, Clients, Creative, News | Tagged apple stores, Carlsberg, cider launch, fold7, somersby, tv campaign
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