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UK’s Advertising Association hires Fishburn Hedges in hope of PR boost

UK’s Advertising Association hires Fishburn Hedges in hope of PR boost

Advertising Association boss Tim Lefroy probably has high hopes of his new PR campaign, called Advertising Matters, and the PR agency Fishburn Hedges that’s been appointed to handle it. But we seem to have been here before. From time to ...

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IPA/Thinkbox report shows good ads on TV sell more stuff

IPA/Thinkbox report shows good ads on TV sell more stuff

Well it would wouldn’t it? After all the UK’s IPA (Institute of Practitioners in Advertising) and ITV marketing body Thinkbox would rather like research to say this so would have taken every legitimate means of ensuring their new survey did. ...

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