system1
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Advertisers
Asda, Amazon, Aldi and M&S top System1’s latest Christmas ad winners
System1, which claims to measure the emotional impact of ads and therefore their long term effectiveness, has produced its latest…
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Advertisers
Oldies deserve an ad break says new ITV/System 1 research
We all know that older people have the most money (60% of the UK’s wealth) but they’re still under-represented in…
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Advertisers
System1: Aldi is UK ad winner in the age of Covid-19
New data from System1 claims that a number of UK brands, including Aldi, Guinness, M&S and Morrisons are creating significant…
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News
System1’s Orlando Wood: what happened to love in ads?
Valentine’s Day is an occasion to tell your loved one how much you care. To make them feel special. Love…
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News
System1: who’s winning the Bud Light/Miller Lite ad spat ?
Light beer never gripped the consumer consciousness in the UK in the same way as it did in the US.…
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