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BT Sport attacks Sky with AMV launch campaign

BT Sport attacks Sky with AMV launch campaign

By Stephen Foster on May 14, 2013

AMV/BBDO ventures onto Nike creative territory in this launch ad for BT’s new sports operation, mercifully with a touch of humour. BT is also treading all over Sky territory of course with its offer of 38 Premier League matches plus rugby presumably, free to broadband customers. Sky will no doubt be preparing a BT-munching monster [...]

Posted in Agencies, Clients, Creative, Media, News | Tagged amv/bbdo, BT, Clare Balding, launch ad, premier league football, sky, sports | Leave a response

Roy Jeans of Rapport: how posters progressed from a static medium to a digital future

Roy Jeans of Rapport: how posters progressed from a static medium to a digital future

By Staff on April 10, 2013

The out of home market has seen some radical changes as well as strong growth in recent years. Roy Jeans, CEO of leading UK OOH specialist agency Rapport, explains how and why the industry is changing. Last year IPM (International Poster Management) rebranded as Rapport with the slogan “Rewarding Connections”. Why did you choose to [...]

Posted in Agencies, Analysis, Clients, Media, News, Research | Tagged cheil worldwide, initiative media, IPG, kinetic, mediacom, out of home, outdoor, posters, posterscope, rapport, rewarding connections, Roy Jeans, samsung, sky, talon, universal media

UK outdoor industry welcomes new Route research

UK outdoor industry welcomes new Route research

By Staff on February 28, 2013

The UK outdoor industry has launched a new research study into viewing levels of posters in the UK called Route which purports to show which posters work best, how and with whom. The research has taken about 12 years to formulate and complete; the last four years alone are estimated to have cost £19m. During [...]

Posted in Agencies, Clients, Finance, Media, News, Research | Tagged Chris Marjoram, gps, James Whitmore, new research, out of home, outdoor advertising, rapport, route, samsung, sky

Now Interpublic joins global out of home revolution with plans to roll out UK brand Rapport to US

Now Interpublic joins global out of home revolution with plans to roll out UK brand Rapport to US

By Stephen Foster on February 19, 2013

Interpublic (IPG) is believed to be launching Rapport, its successful UK out of home specialist, in America as soon as its current contract with WPP’s Kinetic expires. The move follows hard on the heels on revelations (here) that Eric Newnham’s new out of home agency Talon is being backed by Omnicom Media Group. OMG’s interest [...]

Posted in Agencies, Clients, Finance, Media, News | Tagged aegis, Interpublic, ipm, kinetic, Mike Cooper, out of home, posterscope, rapport, samsung, sky, talon, us, us expansion, WPP

W+K New York offers its spin on British football supporters (or should that be hooligans?) for ESPN

W+K New York offers its spin on British football supporters (or should that be hooligans?) for ESPN

By Stephen Foster on December 10, 2012

This is interesting for all sorts of reasons (most of which we’ve tried to cram into the headline). So have the Big Apple-ites captured the (often rancid) flavour of British football support? Maybe they have. And they weren’t to know that the Manchester derby match at the weekend would turn into a thoroughly rancid affair [...]

Posted in Agencies, Clients, Creative, News | Tagged espn, football, hooligans, manchester city, manchester derby, manchester united, Rio Ferdinand, sky, wieden+kennedy new york

Can BT mount a serious sports challenge to Sky?

Can BT mount a serious sports challenge to Sky?

By Staff on November 20, 2012

It looks like it’s giving it a damn good go with news emerging that the former UK state-owned telephone supplier is planning two new pay sports channels for football and rugby plus a third for one-off pay-per-view matches, an offer that could blow a whole in BSkyB’s Sky sports business model (and, indeed, BT’s own). [...]

Posted in Finance, Media, News | Tagged bskyb, BT, espn, Jeremy Darroch, Premier League, sky, sky sports

John Terry 'racist language' case shows what a mess football is in, whatever the court verdict

John Terry ‘racist language’ case shows what a mess football is in, whatever the court verdict

By Stephen Foster on July 13, 2012

Former England football captain John Terry was acquitted today in a magistrate’s court (not a criminal court) of calling rival footballer Anton Ferdinand a “fucking black cunt.” Terry’s defence was that Ferdinand had used these words to him and Terry had repeated them back to him, with satirical intent. Now if you believe this you’ll [...]

Posted in Clients, Media, News | Tagged Anton Ferdinand, BT, court case, football association, John Terry, Premier League, racist language, sky

Armando Testa does (lots of) fat for Vigor Plant

Armando Testa does (lots of) fat for Vigor Plant

By Angie Dean on May 1, 2012

We were bemoaning yesterday the lack of people in UK ads (and the general quality, the ads in last night’s Sky coverage of Man City/Man U were dire) so some praise is due to Italian agency Armando Testa for this opus for gardening product Vigor Plant. We’ve never seen a person like this (or so [...]

Posted in Agencies, Clients, Creative, News | Tagged armando testa, garden product, Jonathan Gurvit, man city/man u football match, mercurio cinemato, people in ads, potting soil additive, sky, uk ads, vigor plant, vigort plant

Rebekah Brooks is arrested for the second time in phone hacking scandal

Rebekah Brooks is arrested for the second time in phone hacking scandal

By Stephen Foster on March 13, 2012

Rebekah Brooks (pictured) and her former racehorse trainer husband Charlie have been arrested as part of Scotland Yard’s Operation Weeting probe into phone hacking – the second time for Rebekah, this time on suspicion of ‘perverting the course of justice.’ Today is the first day of National Hunt racing’s Cheltenham Festival, which the horsey couple [...]

Posted in Media, News, Politics, PR | Tagged Adam Boulton, arrests, Barack Obama, BBC, charges, Charlie Brooks, Cheltenham Festival, Clive Goodman, David Cameron, Glenn Mulcaire, horse racing, Jame Murdoch, News International, news of the world, Nick Robinson, operation elveden, operation weeting, payments to police, police horse, Rebekah Brooks, Rupert Murdoch, sky

Connected UK sets out to raise profile of UK's 'converging' creative industries

Connected UK sets out to raise profile of UK’s ‘converging’ creative industries

By Staff on March 8, 2012

It’s finally begun to dawn on politicians and other policy makers that one of the things the UK is good at is creativity. More particularly that the so-called ‘creative industries’ earn the country buckets of money in exports. And there are signs of a bit more private sector support too: Google’s ‘Silicon Roundabout’ development near [...]

Posted in Agencies, Creative, Media, News, Politics | Tagged channnel 4, connected uk, convergence, creative industries, creative week, google, imaginox, ipa president, New York, Nicola Mendelsohn, paywizard, shoreditch, silicon roundabout, sky, westminster, wimpole street

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